Every legend had a butler.

Who runs Alfie

HireAlfie is run by Rigers Qoraj (LinkedIn), who builds and runs Alfie from Tirana, Albania. In 2026 he built the system for a three-location restaurant group in the United States — review replies, per-location Google posts, inbox drafts, a weekly staff-payout close — and ran it with the owner approving anything customer-facing. HireAlfie is that work, turned into a service other businesses can hire.

It is a one-person company on purpose. There are no account managers in between: the person who maps your workflows, builds them and watches the logs is the person who answers your email, within one business day. Everything Alfie runs is documented as it is built, nothing sensitive goes out on its own, and if he is ever unreachable the whole setup can be handed to anyone you choose. We keep client identities confidential as a rule — the same discretion you would get from us.

What Alfie has actually done

Four workflows ran on a real business from July to September 2026. That deployment is paused as of September 2026.

• Review replies — drafted in the owner's voice for Google, overnight, checked against the facts and published under a written standing approval; Yelp replies drafted from Yelp's emails. One- and two-star reviews always waited for a person.
• Google Business Profile posts — a post per location that mentioned that location's real hours and offer, checked and corrected before it published, with the original text logged so anything could be rolled back.
• Inbox replies, drafted — customer and vendor emails answered in draft and saved in the inbox, never sent by the system.
• The weekly payout close — staff-payout summaries built from the boards the managers already filled in: totals computed, archived and snapshotted, then the board cleared for the next week, at two locations.

And what we would build to order, after your Operations Audit, in draft-and-approve mode first:

• Customer follow-up — welcome messages, check-ins, a review request when a job closes, and the call nobody remembers to make, prepared on the right day.
• Content drafts — blog posts, newsletters and social updates written from what actually happened in your business, waiting for your approval.
• Lead intake and a weekly summary — inquiries acknowledged and logged for your follow-up, and one short note a week on what went out, what was held and what needs you.

The rules of the house

Like every good butler, Alfie knows his place: he prepares, you decide. Nothing customer-facing goes out unless you approved it — one item at a time, or through a standing rule you signed off in writing. Anything sensitive — an upset customer, money, legal judgment — always routes to a person. Your records stay in your own systems: your business platforms, your Google profiles, your inbox stay yours, and Alfie reads only what a task needs. If we ever part ways, everything he runs is handed over documented and working.

You do the one thing only you can do. Alfie handles the everything else.

Why a butler

Think of any great house in any great story. The brilliant detective, the masked billionaire, the lady of the manor. Now think harder — about the man standing just behind them.

He answered the door at midnight. He kept the accounts, remembered every guest's name, had the car ready before it was asked for, and served breakfast the next morning as if nothing had happened. He was never the story. He was the reason the story could happen.

Fiction's most famous version of him raised an orphan into a legend while keeping a very complicated household running. Real history had thousands of him: stewards and butlers whose entire profession was everything else — so the people they served could do the one thing only they could do.

The profession disappeared. The work didn't. Customer reviews now arrive at 11pm and expect an answer by morning. Google Business Profiles want fresh posts for every location. Follow-ups, reports, and reconciliations pile higher every week. Every business owner is now the hero and the butler — and the butler's shift never ends.

We built Alfie because we couldn't hire the original.

Meet Alfie. He handles it.

Tell us which task eats your week. We'll show you exactly how Alfie would carry it.